DIRECTX 12 ULTIMATE
Developers can now add even more amazing graphics effects to Microsoft Windows-based PC games. GeForce RTX graphics cards deliver advanced DX12 features like ray tracing and variable rate shading, bringing games to life with ultra-realistic visual effects and faster frame rates.

STREAM LIKE A BOSS
Steal the show with incredible graphics and smooth, stutter-free live streaming. Next-generation hardware encoding and decoding combine to show off all your best moments in exquisite detail. And the all-new NVIDIA Broadcast app gives you powerful AI capabilities to improve audio and video quality with effects like virtual background, webcam auto frame, and microphone noise removal. So you can give your audience your best—every time.

UP YOUR CREATIVE GAME
Take your creative projects to a new level with GeForce RTX 30 Series GPUs. Delivering AI-acceleration in top creative apps. Backed by the NVIDIA Studio platform of dedicated drivers and exclusive tools. And built to perform in record time. Whether you’re rendering complex 3D scenes, editing 8K video, or livestreaming with the best encoding and image quality, GeForce RTX GPUs give you the performance to create your best.

VICTORY MEASURED IN MILLISECONDS
NVIDIA Reflex delivers the ultimate competitive advantage. The lowest latency. The best responsiveness. Powered by GeForce RTX 30 Series GPUs and NVIDIA® G-SYNC® monitors. Acquire targets faster, react quicker, and increase aim precision through a revolutionary suite of technologies to measure and optimize system latency for competitive games.

UP YOUR CREATIVE GAME
Take your creative projects to a new level with GeForce RTX 30 Series GPUs. Delivering AI-acceleration in top creative apps. Backed by the NVIDIA Studio platform of dedicated drivers and exclusive tools. And built to perform in record time. Whether you’re rendering complex 3D scenes, editing 8K video, or livestreaming with the best encoding and image quality, GeForce RTX GPUs give you the performance to create your best.

STREAM LIKE A BOSS
Steal the show with incredible graphics and smooth, stutter-free live streaming. Next-generation hardware encoding and decoding combine to show off all your best moments in exquisite detail. And the all-new NVIDIA Broadcast app gives you powerful AI capabilities to improve audio and video quality with effects like virtual background, webcam auto frame, and microphone noise removal. So you can give your audience your best—every time.

DIRECTX 12 ULTIMATE
Developers can now add even more amazing graphics effects to Microsoft Windows-based PC games. GeForce RTX graphics cards deliver advanced DX12 features like ray tracing and variable rate shading, bringing games to life with ultra-realistic visual effects and faster frame rates.

DLSS AI ACCELERATION
NVIDIA DLSS is groundbreaking AI rendering that boosts frame rates with uncompromised image quality using the dedicated AI processing Tensor Cores on GeForce RTX. This gives you the performance headroom to crank up settings and resolutions for an incredible visual experience. The AI revolution has come to gaming.

RTX. IT’S ON.
Experience today’s biggest blockbusters like never before with the visual fidelity of real-time ray tracing and the ultimate performance of AI-powered DLSS.

NVIDIA AMPERE ARCHITECTURE
The all-new NVIDIA Ampere architecture delivers the ultimate play, featuring advanced 2nd generation Ray Tracing Cores and 3rd generation Tensor Cores with greater throughput.